Whole Food Clusters are 100% human-grade and made with thoughtfully sourced protein and antioxidant-rich whole foods. They’re mixed in small batches, cold pressed, slow roasted and dehydrated to maintain the nutrients, aroma and textures of whole foods. They look different because they are different, straight from their kitchen to yours! Meet Kiwi Kitchens Air-Dried Food. This nutritionally rich diet is made with premium ingredients sourced from the clean, pure environment of New Zealand. Abundant in grass-fed meats and sustainably sourced fish, each recipe is made with a single protein, packed with vitamins and minerals, and gently air-dried to lock in nutrition. Meet Weruva Variety Packs. Each complete and balanced recipe is formulated with your pet's inner carnivore in mind. High in moisture and made with top-quality ingredients, every bite is loaded with lean muscle meat like white breast chicken, whole tuna loins, and select cuts of beef to support healthy muscles. They also add fresh vegetables and other unique ingredients like grilled skipjack, tilapia, and red bigeye tuna! Weruva's brands include Classic, BFF, Slid N' Serve, and more. JustFoodForDogs Veterinary Supplements address the daily demands that aging has on healthy dogs. Designed by JFFD's board-certified veterinary toxicologist in collaboration with their chief medical officer, dietary supplements for dogs are a perfect complement to all of their whole-food nutrition products. Each supplement is formulated for dogs of all ages and breeds using only high-quality ingredients known to promote improved health and wellness. Looking for an alternative to rawhide? Earth Animal No-Hide chews have you covered. No-Hide chews are 100% pure, natural protein chews that have absolutely no chemicals or additives. These delicious chews are made with wholesome, fresh ingredients sustainably sourced from reputable partners. Each tasty chew is carefully hand-rolled, baked, coated, and air-dried for a natural and nutritious, long-lasting treat your pet will love. Meet Blossom, an honest and transparent line of premium Full Spectrum Hemp Oil, designed for pets, by pet people. Made to meet the highest quality and safety standards, their oil is crafted using proprietary strains of hemp grown without any artificial pesticides. Each batch is lab-tested no less than seven times to ensure the highest consistency and quality in every bottle. Serve up a bowl of healthy, nutritionally dense food your dog will love from FirstMate. FirstMate offers veterinarian formulated diets that include grain-friendly, grain-free, and limited ingredient varieties, ideal for dogs with allergies or ingredient sensitivities. They're high in protein, balanced with a variety of fruits and vegetables, and finished with a room temperature infusion of essential fats and oils. The result is valuable nutrition your first mate needs to thrive. Cats are eating up Farmina's Natural & Delicious (N&D) recipes, and we know why! N&D is developed with the best all-natural, nutritious, and scientifically validated ingredients. Each recipe is made using the finest raw ingredients following strict guidelines set by nutritional experts. Farmina N&D is the ideal choice for pet parents with picky pets, pets suffering from intolerances and/or allergies, and those looking for the highest quality diet backed by research. Try their diets with benefits for increased urinary tract health, digestive health, skin and coat health, and weight management. People have enjoyed jerky as a tasty and nutritious source of protein for centuries, dating back to the Incas of Peru. Today, BIXBI brings this handy source of protein to your favorite four-legged friend. Each jerky recipe is made with a single protein, packed with balanced nutrients, and minimally processed to lock in nutrition. These treats are not only delicious but also beneficial. BIXBI's line of Functional Jerky recipes provides a range of benefits from joint care to immune support. We admit it: JustFoodForDogs may be a bit of a misleading name, actually offering a variety of the quality daily meals, treats and supplements for healthy dogs and cats. And what meals and treats they are! A team of in-house veterinarians formulates the meals utilizing only fresh wholefood ingredients including USDA-certified meats and ingredients for human consumption, in recipes nutritionally balanced for dogs as well as cats. The people behind InClover know our pets can’t tell us what’s wrong when they aren’t feeling so great, and so their scientists work hard to fill in the gaps. This is health support specifically for pets and their needs; from lean muscle development to cardiac and brain support, from immune system assistance to weight control. Perfect for when barks and meows can’t tell us where it hurts. Your dog is a natural carnivore, bred for a diet that is rich and varied in fresh, whole animal ingredients. That's why ACANA offers three enhanced Singles recipes. Available in lamb, duck, pork, beef, and turkey flavors, these top-rated, benefit-rich diets are designed to offer limited ingredient foods that are rich in animal protein, flavor, and nutrients. Each recipe is made with fresh regional ingredients delivered fresh or raw, in WholePrey ratios of meat, organs, and cartilage which deliver nutrients naturally, in their most nourishing form. Meet Litter Genie Plus Pail, the cat litter disposal system with ultimate odor control. This convenient and easy to use waste disposal pail will allow your cat to enjoy clean litter at all times while saving you countless visits to the trash can. Just scoop the pet waste, open the lid and drop the clumps, and pull the handle to lock away litter and odors. The added antimicrobial inhibits odors from bacteria and the included refill lasts 10 weeks for one cat, locking away germs and odors to keep your house smelling fresh. Keep your pet's food fresh with the Vittles Vault collection of storage containers. Vittles Vault containers are made with durable, food-grade plastic and a patented sealing system that keeps freshness locked in and pests out. These containers come in various sizes and designs with an easy opening lid to accommodate any storage need. The four-pound container is perfect for travel, treats, and storing cat food. The larger containers are ideal for storing large bags of kibble, cat litter, or emergency food. TropiClean offers a variety of grooming and dental products that are made with the best naturally sourced ingredients. Their grooming products are enriched with a mild coconut cleanser to provide a soothing, yet effective clean, leaving pets smelling sweet and ready for snuggles. For pets experiencing dry, itchy, or inflamed skin, specialty formulas such as OxyMed provides gentle yet powerful relief. For fresh breath, TropiClean offers brushing and no brushing solutions, made with effective ingredients that result in a healthy mouth and fresh breath. PureVita Limited Ingredient diets deliver holistic, all-natural nutrition to your furry-friend. Each nutritionally balanced recipe is made with quality ingredients sourced from trusted, family-owned farms. They feature a single-source animal protein, wholesome carbohydrates, healthy fats, and beneficial supplements. PureVita offers limited ingredient diets that include grain-friendly and grain-free formulas, which are ideal for pets with food allergies or sensitivities. All of PureVita's recipes include their Good 4 Life system, which supports gut health and the overall well-being of your pet. The result is premium-quality food you can feel good about feeding to your pet. You don't have to sacrifice clump-ability and odor control when you go clay-free with Sustainably Yours Natural Cat Litter! Sustainably Yours is an eco-friendly litter made up of a unique blend of corn and cassava, two natural, renewable, and biodegradable crops. The specially prepared corn has exceptional odor-fighting properties. It instantaneously neutralizes offensive smells without added chemicals, clumps firmer and faster for easy scooping, and is completely dust-free. Plus, it's formulated for minimal tracking! This litter is whiter than other plant-based brands, making it easier to keep the litter box tidy and spot any changes in your cat's urine. No matter which of the Treat Planet brands your pet might be enjoying, you can rest assured it's a quality treat. As natural as it gets, Snicky Snaks are USDA-certified, oven-baked treats with no pesticides, GMOs, or preservatives. Hare of the Dog is solely focused on USDA-inspected, USA-made rabbit-based treats, for its high protein and extremely low saturated fats, while Etta Says! features a wide variety of unique proteins. And Kitty Kitty is a line of cat treats made from 100% freeze-dried meat: no preservatives, no fillers, no additives, and no grains. Four brands = four choices for high-quality treats. Your dog's unconditional love brings out the best in you. So, bring out the best in them with a great-tasting dental chew that reduces plaque, tartar, and bad breath. WHIMZEES is an all-natural, long-lasting, vet-recommended dog chew designed with unique grooves and ridges to remove plaque and tartar as your dog chews. These gluten-free, grain-free chews come in five sizes ranging from extra-small to large. WHIMZEES dental chews turn playtime into fresher breath and cleaner teeth, giving dogs a reason to jump for joy. PoochPad™ has so many useful features, it's hard to hang their hat on just one. They are made using post-consumer recycled plastic fibers and are washable 300+ times to offer a "greener" solution to most potty pads. The propriety fabric products actually break down the bacteria that cause unwanted smells, and continue to do so after every wash. Not only that, the modular pads easily snap together to build a potty area that works in any size space, whether a tiny city apartment or spacious family home. Pair that with their innovative reusable turf system, diapers, and male wraps, and you can be sure your space is safely protected from unwanted accidents. Flea and tick prevention is important for your pet's comfort and helps prevent the spread of disease. Seresto is a long-term revolutionary collar for cats and dogs that kills fleas and ticks for eight continuous months. Just clip the collar onto your pet, and Seresto will do the rest! If you are looking for a preventive solution, we recommend monthly Advantage II and K9 Advantix II. Advantage II, for cats and dogs, offers flea prevention that kills fleas at all life stages on contact. K9 Advantix II, for dogs, offers broad-spectrum protection against fleas, ticks, mosquitoes, biting flies, and lice. It is an excellent option for dogs who like to be outdoors. Natural Balance® likes to keep things simple when it comes to your pet's nutrition. That is why they crafted this premium pet food that provides the nutrition, quality, and taste your pet deserves. Formulated by a team of board-certified clinical veterinarians and animal nutritionists, these grain-free diets are made with limited protein and carbohydrate sources to maintain your pet's digestive health while supporting healthy skin and a shiny coat. Natural Balance L.I.D. Diets® have everything you want to feed your pet and nothing you don't. The result is a tasty, simplified recipe your pet will love. As instinctual den animals, dogs require a comfy, safe place to nest. MidWest Contour Crates are designed entirely around the safety, security, and comfort of your dog. They serve as a perfect tool for potty training, puppy training, and travel while providing a cozy, den-like home for your four-legged friend. Contour Crates set up in seconds and fold down flat for storage. The included divider panel can be used to adjust the living space for a puppy, and the durable, leak-proof plastic pan can be removed for cleaning. Contour Crates come in single- and double-door options and seven sizes. At Nature's Logic, they believe that your dog's food should reflect the diet that their wild ancestors thrived on. Each recipe contains USA-sourced whole meat proteins, naturally occurring taurine, and assorted fruits and vegetables. Nature's Logic crafts an array of nutritionally balanced formulas, perfect for rotational feeding. There are no chemically synthesized vitamins, minerals or amino acids added, or artificial colors, flavors, or preservatives. Nature's Logic Distinction is a truly 100% natural diet that gives your dog the essential nutrients they need to thrive. Open Farm is committed to raising the bar on the way your pets eat by using ethically sourced ingredients that serve a real purpose. Each wholesome recipe features humanely raised, high-quality meats and non-GMO fruits and vegetables. Open Farm sources all ingredients from third-party-audited farms that have met strict animal welfare standards. As a commitment to those standards, Open Farm provides pet parents with the ability to trace all the ingredients back to the source of origin. That’s the “open” in Open Farm. It's hard to teach an old dog new tricks. This goes the same for food: you don't want to have to convince a dog - young or old - to give up a food they already love. But sometimes you need to give your pet something more, whether it's a certain type of ingredient, more moisture, or probiotics. Primal's line of Bowl Boosters give you the option to keep your current food while customizing it to your dog's nutrition needs, using their Bone Broth, Raw Toppers, Raw Goat Milk, or Elixirs. The creators of Tucker's believe that feeding your pet a raw diet shouldn't be difficult. That's why they offer complete and balanced, frozen and freeze-dried raw diets at an affordable price. Tucker's uses USDA-certified ingredients sourced exclusively from midwestern farmers they know and trust. Their formulas are 95% muscle meat, organs, marrow & bone for maximum nutrient absorption. Each recipe has pumpkin added as an excellent fiber source to aid in digestion and ease food transition. The result is a highly nutritious raw food you can feel good about feeding to your pet.

The Honest Kitchen started with one simple question: “why?” Specifically, why was Honest Kitchen founder Lucy Postins' dog Mosi having skin problems and ear infections? Was it his diet? The answer to this question led Lucy to create her own line of pet food. Over the next 15 years, The Honest Kitchen crafted a full line of 100% human-grade foods. The Honest Kitchen makes and serves the best food possible for the pets they love and helps so many passionate pet lovers do the same. Kiwi Kitchens was created by Calvin and Joanne Smith to bring the best quality pet food from New Zealand to the world. Calvin and Joanne developed Kiwi Kitchens adhering to the globally recognized high standards of the New Zealand meat industry. Each complete and balanced meal offers simple, pure, and natural ingredients sourced entirely from free-range farms and the wild-caught waters of New Zealand. Kiwi Kitchens is raising the bar on ultra-premium, natural pet foods that are both nutritious and affordable. Weruva's creators bring your pets the best and most natural pet foods inspired by their three rescue cats, Webster, Rudi, and Vanessa. They source high-quality meats and vegetables from all over the world and craft fantastic recipes that are low in carbohydrates and high in lean meats. Each recipe is dialed-in for feline- and canine-specific dietary needs and developed in a state-of-the-art human food facility following strict processing standards. Shawn Buckley founded JustFoodForDogs in 2010 to improve the length and quality of life for as many pets as possible. It all started with his rescue dog Simon, whose companionship inspired Shawn to look deeper into the pet food industry. Unsatisfied with what he learned, Shawn began to cook and feed Simon a nutritious, high-quality diet made with fresh, whole-foods. After noticing an immediate difference in Simon's health, Shawn decided to bring fresh pet food to the masses. He assembled a team of veterinarians and specialists to develop healthy, nutritionally balanced meals for cats and dogs. JFFD now operates eight open-to-the-public kitchens where meals are hand-made fresh every day. Since 1979, Dr. Bob & Susan Goldstein have been pioneers in the field of holistic, integrative veterinary medicine and have always been driven to enhance the lives of dogs and cats. They believe that every day should be filled with wholesome goodness and a whole lot of fun. By combining science with nature, they’ve crafted Earth Animal into a company whose mission is to ensure animals live their healthiest, happiest, love-filled lives every single day. Blossom was founded in 2018 with a mission to make hemp products intuitive and accessible to all pet parents. Inspired by the benefits of hemp oil, but dissatisfied with the high price and misleading labels, the Blossom creators set out to develop their own product line, focusing on quality and expertise. They have established an exclusive partnership with a hemp farm that has more than 50 years of expertise in growing premium botanicals to develop Blossom Full Spectrum Hemp Oil. Today, Blossom products are grown, extracted, and bottled by the partnering farm in Colorado. As any captain knowns, there is no one more important on a boat than the first mate. And the best first mates are our pets, of course. Michael Florian fished commercially for many years, where he honed a strong work ethic, based on trust and honesty. Michael and his team know that to ensure quality, they need to control their products' production. That is why FirstMate sources their own ingredients and makes all of their products at their family-owned manufacturing facilities using quality ingredients and enhanced production processes. The result is consistent nutrients between batches, giving quality nutrition to your first mate in every bite. Farmina Pet Foods is a family-owned and operated pet nutrition company established over 50 years ago. Farmina came to be as a collaboration between an Italian animal feed company and an English food research and formulation company specializing in high-quality pet food. Their team of veterinarians and nutritional formulation specialists produce their specialty formulas, keeping in mind the family values that started the company in 1965. What results is a wide range of high-quality, palatable foods for cats made in Italy. BIXBI's founder, James Crouch, and his brother grew up on a mushroom farm where they developed an understanding and appreciation for the powerful health benefits of farm-fresh foods. When BIXBI was established decades later, they applied this knowledge to their line of organic mushroom supplements for cats and dogs. Today, every product BIXBI produces is thoughtfully sourced, made with minimal processing, and is rigorously tested for safety and quality. Their commitment is not to a boardroom or shareholders, but instead to your dog’s nutrition, and producing the best product for the best pups. Shawn Buckley had a simple question: “Is the kibble I feed my rescue dog, Simon, good for his health?” When he discovered the answer was no, he vowed to make a difference in the health and well-being of all pets, starting JustFoodForDogs with the singular mission of improving the lives of as many pets as possible through nutrition. JustFoodForDogs launched the fresh, wholefood movement for pets, unveiling the first open-to-the-public kitchen cooking food for dogs in 2010. For the first time, consumers could see for themselves the most nutritious food they could serve their family pets being made right in front of them. We believe that from the moment you see these products, you'll understand what Shawn set out to accomplish. (Spoiler: he succeeded!) InClover believes in science with soul. They do a lot of things right, and that’s because “integrity” is the concept that influences every decision. We love the quality of their science-based products, as well as their sustainable practices, their involvement with nonprofits working with abused animals, and their work with Imagine! CORE/Labor Source. They have been perfecting these great practices since 1996, and we couldn’t be happier to partner with this independent, woman-owned Boulder, CO company. The creators of ACANA are as passionate about making food as they are about pets. They specialize in making high-quality biologically appropriate dog and cat foods from fresh regional ingredients. Their award-winning state-of-the-art kitchens ensures food safety and quality from start to finish. All of their ingredients are sustainably raised, fished, and harvested by farmers they know and trust, and delivered to their kitchens raw or fresh. The result is a high-quality, meat-rich food that you and your pets will love. The creators of Litter Genie know that having an odor-free home keeps both you and your cat happy. That is why they developed a hassle-free litter disposal system that makes it easier than ever to take care of your four-legged friend. Litter Genie offers a full line of products - Pails with scoop, Refills, and Litter Box - so you can spend more time playing with your kitty and less time making daily trash trips. Vittles Vault knows that pet parents want the very best for their pets. That's why they specialize in manufacturing reliable food storage solutions in their two US based factories, to help keep your pet happy, healthy, and safe. A simple spin of the lid extends the life of your pet's food and keeps it fresher longer while maintaining its nutritional integrity. From the very beginning, the Kassebaum family has been passionate about creating natural, healthy products to improve and enrich the lives of pets and their people, selling and distributing to more than 65 countries around the world. Through innovation and creativity, TropiClean has developed industry-leading products made with naturally derived ingredients. From pet shampoos to easy-to-use Fresh Breath oral care products, TropiClean provides pets and their people a cleaner, fresher life. As part of the NutriSource Pet Foods family of products, PureVita is proudly made and manufactured by third-generation, family-owned NutriSource Pet Foods in Perham, MN where they have been producing healthy pet foods since 1964. NutriSource exemplifies the heart of small towns everywhere: compassion, integrity, and a deep-rooted sense of community guide their choices. This is reflected in their passion to create the highest quality pet foods sold only in neighborhood pet stores, where the focus is on health and nutrition. It all started with a simple promise: Create a litter that was not only more environmentally responsible but also performed better than ordinary natural cat litters. That is what the cat-loving creators of Sustainably Yours set to do. After years of experimentation, they discovered a unique solution based on the combination of two sustainable and renewable crops: corn and cassava. They determined the ideal formulation and processing steps to create a cat litter that had outstanding odor control and formed exceptionally firm clumps for easy scooping. Today, Sustainably Yours helps cat owners take better care of the environment without sacrificing performance. Established in 2009, Treat Planet originated with a core belief that they could make the healthiest, and most innovative, treats on the planet (hence the name!). With that in mind, they have branched out into multiple brands to meet as many needs as possible. With pets Cosmo and Harlow reminding and inspiring them to stay focused, this St.Louis-based company produces high-quality treats while also supporting HABRI, whose goal is to provide the scientific research to help us understand and grow the impact of pets, as well as employing 40 adults with intellectual and/or physical disabilities. Established in 2013 in the Netherlands, WHIMZEES was created with one thing in mind: to deliver the highest quality of products for pets. Still proudly located within the Netherlands in a sustainable factory, WHIMZEES brings a passion and commitment to developing the most effective, all-natural dental chews for your dog. Made with only six primary ingredients, WHIMZEES contain no artificial ingredients, flavors or additives and come in a variety of fun, hardworking shapes that dogs love. The PoochPad™ system was created to address the need for an eco-friendly alternative to disposable potty pads and diapers. Years of research and development resulted in a proprietary, hygienically enhanced, odor-inhibiting, washable fabric that is used in all their reusable products. The product line has evolved to include a variety of washable and reusable dog potty solutions, washable diapers, male wraps and more. They are perfect for home, office, travel, or wherever you and your pet may be “going." All of us want our beloved pets to be as healthy as they can be. That’s why we feature flea and tick products from Bayer Animal Health like Seresto, K9 Advantix II for dogs, and Advantage II. You will soon be seeing a name change as Bayer Animal Health is now part of Elanco Animal Health. Elanco, a global leader in animal health, has helped shape the lives of animals and their care providers for more than half a century by innovating, identifying, and creating products that bring value to pets and those who care for them. Founded by Dick Van Patten in 1989, Natural Balance® has always made products to meet high nutritional, taste, and safety criteria. Each formula features high-quality meats, complex carbohydrates, and nourishing fruits and vegetables. Every single batch of food is tested at an accredited reference laboratory to ensure the premium quality ingredients stay that way, all the way to your pet's bowl. Today, Natural Balance® offers a wide range of expertly crafted and extensively tested formulas, including their L.I.D. Limited Ingredient Diets®—one of the first of its kind on the market. MidWest Homes for Pets is a family-owned company that dates back to 1921. For almost 100 years, MidWest has focused on providing high-quality products to pet parents at the best possible price. As pet owners themselves, all their products are designed with your pet's comfort, health, and well-being as their top priority. MidWest Contour Crates are made in three Indiana-based production facilities, using state-of-the-art design, fabrication, and automated production systems. The result is a safe and comfy crate made just for your dog. Founder Scott Freeman launched Nature's Logic in 2006 after a lifetime of interest in animal husbandry. He started developing the concept for a pet food focused on the benefits of whole food nutrition. Scott's vision to create complete and balanced pet diets made with essential nutrients from whole foods and without added synthetic supplements culminated with the launch of Nature's Logic brand pet foods. Scott believes pets look and feel their best when we let nature be our guide. Nature's Logic is committed to providing the most nutritious and safest product that pet parents can feel good about feeding their furry family. Open Farm started in 2014 when co-founder Jacqueline Prehogan rescued her first dog, Bella. Bella's companionship inspired Jacqueline to search out pet food aligned with her animal welfare, sustainability, and transparency standards. Unsatisfied with what she found, Jacqueline, her husband Isaac, and brother-in-law Derek set out to develop an ethical and sustainable pet food, and Open Farm was born. Today Open Farm is committed to delivering premium pet nutrition that meets the highest standard of quality and care, every step of the way from sourcing to production. We absolutely love companies founded because of personal experience; when someone was inspired by their own pet to help others, we just know it's going to be something good. Such was the case in 2000, when founder Matt Koss's dog Luna was displaying early signs of renal failure. He tried everything before switching her to a diet based on bones and raw food, more like food in the wild. Her appetite drastically improved, and she was noticeably more energetic and happy. Matt founded Primal soon after to ensure others could experience those same benefits. Tucker's is a homespun business that started in the summer of 2009. This family-owned company operates on one simple premise: they love pets. As pet parents themselves, they are committed to providing your pet the best that nutrition has to offer. They source the best ingredients to manufacture raw frozen bones, treats, and nutritionally complete diets for dogs and cats. Tucker's Raw Frozen Diets use human-grade ingredients that are proudly handmade and packaged in their Wisconsin-based facilities.